That's what Google +John Mueller was asked in the recent Google Hangout.
Question:
Since Penguin looks for spammy external links, and most webmasters now know it will release, what is risk of someone “building” spammy links to hurt a competitor? Is google being too transparent on what Penguin does?
Response (31:43 into the video):
"From our point of view, we have a lot of practice in regards to handling kind of these spammy links that competitors build to each other’s sites. And we do know that this is a practice and we do take it into account in all of our algorithms when we, especially when we look at things like links. So that’s not something where I’d really worry too much about that with regards to future updates there.
I know the people that are working on these algorithms, they’re really well aware of this kind of situation and we have a lot of data to show them on specifically what things to watch out for, and what things to keep in mind when it comes to these updates."
+Jennifer Slegg also notes in her post on the topic http://tgcafe.it/1QJofhw:
"With real time Penguin coming soon, there should be less fear about it since webmasters will no longer have to wait a year or more in order to recover from bad backlinks, whether from negative SEO or their own doing."
Very true.
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from Ana Hoffman - Google+ Posts
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