Is there difference in the quality and engagement of pop-up subscribers vs. subscribers obtained through...

Is there difference in the quality and engagement of pop-up subscribers vs. subscribers obtained through other methods?

That's what +Rae Hoffman set to find out in her latest post.

#ns

Comparing Email Subscribers Acquired from Pop-Ups vs. Other Methods In August I published a post examining a common question in email marketing – do email subscription pop-ups work? The post detailed how I went about implementing pop-ups via OptinMonster, as well as the results I attained in using them on two separate sites. Despite “most people” claiming they hate them, the results were clear:... Read More

from Ana Hoffman - Google+ Posts
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