MarketingLand is reporting (http://tgcafe.it/1WZUZ6f) that Facebook Messenger will soon let publishers distribute their content automatically through the social network’s messaging service, according to three people familiar with the company’s plans.
Facebook plans to announce the move with a number of participating publishers in April at its annual developer conference, F8, the people said.
There's no official confirmation from FB, but german newspaper Bild appears to have been the first publisher to use the still-private tool to distribute articles through Messenger when it began doing so in January, according to NiemanLab. (http://tgcafe.it/1TYVA8M - see screenshot below)
This might be interesting indeed... Messenger would be a new distribution platform for publishers. ALL publishers? Or select few for now? I suppose we'll have to wait till April.
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