AMP are officially moving beyond the “Top Stories” section of Google mobile search. http://tgcafe.it/2d3ybSy
The Skinny:
☕ You’ll now see a gray 'AMP' label that indicates a page is AMP’d in Google's organic mobile search results.
☕ AMP pages won’t get a special boost in mobile results - this is NOT a rankings change.
☕ When there are two versions of a page, Google will prefer and link to the AMP version.
☕ There are now more than 600 million AMP-enabled documents, up from 150 million this summer.
☕ AMP categories now go well beyond news content - shopping, cooking, travel, e-commerce and entertainment, among others.
To find out more about AMP, check out ampproject.org.
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from Ana Hoffman - Google+ Posts
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